01902 896777

Who we are...

30 + years, 6000 + events, 28000 + balls.
But there is only one Cyclone™… 

MD Bob Davies is the brains and hands behind the Cyclone™. Since it first leapt into fame on Dragon’s Den, the Cyclone™ has been developed and honed into the incredible game that is flown around the world today. But all our Cyclones are still made in our family workshops in the West Midlands, and you will still find Bob tinkering around making the Cyclones just that little more magical.

Bob has put together a first-class team to support the Cyclones. From videographers, designers, to logistic professionals, every person who is behind your Cyclone will do their best to ensure that your event is perfect. However much of your project you want us to be responsible for we can be!

And if a Cyclone™ isn't quite what you are loking for, then take a look at our Other Unique Ideas and find a game that fits you.
Whatever you want your game for, we can help.

If you want to see where it all began, take a look at MD Bob Davies facing the Dragons in the infamous Den. Pop along to the second video to see Sue Barker challenging her team captains to venture into the Cyclone™ in a Question of Sport. And to hear Graham Norton say "start the fans" take a look at the video on the Right to see the Cyclone™ being used in a game show format.
Our Cyclone™ has come a long way over the years, we can't wait to see where it is going to go in the future...

What Our
Customers Say

Israel Tourist Board

The Cyclone was very successful. It was a huge success and our Director of Fairs, was interested in perhaps looking at this for other European exhibitions we will be attending. I would also like you to pencil us in for next year! In the meantime, please pass on our thanks to your staff who were great.

Bishop Fleming

Everyone was very helpful throughout the hiring process. The game at our University Careers Fairs went down really well. It kept our stand busy, drew attention to us and got people talking. Highly recommend booking a ‘One Stop’ game for your company event. Thanks so much Bob, it’s been absolutely brilliant!


Bob and his team at Unique ideas were a breath of fresh air in what can sometimes be a busy time in the run up to a large event. Not only were they able to deliver two exciting brand activation games, but they did so with a smile and with a very short lead time. The team were a pleasure to deal with and I look forward to working with you again!

kick-UP A STORM!
What size is up to you.

The Cyclone® trademark is registered as such by the European Union Intellectual Property Office, the United States Patent and Trademark Office AND IP AUSTRALIA and is owned by Unique Ideas Ltd. Any unauthorised use is expressly prohibited. Cyclone is protected by all IPR design registration/patent application/copyright. The word and device CYCLONE are trade marks and a registered trade mark of Unique Ideas (UK)Ltd.